Google unveiled its YouTube Adverts Leaderboard for the primary half of 2019 at this time, showcasing the highest 10 video commercials in Singapore from January to June.
Topping the checklist is “The Bucket” by Apple — directed by acclaimed by Chinese language filmmaker Jia Zhangke, the Chinese language New 12 months-themed brief movie explores themes like household and remembering your roots, and — maybe extra apparently — was filmed completely on an iPhone XS.
Whereas the highest advert is likely to be internationally-produced, the remaining 9 movies on the checklist are proudly made in Singapore.
From the Public Hygiene Council’s Marie Kondo-themed video on protecting hawker centres clear to the PUB’s Kinship Hari Raya brief movie that went viral for all the fitting causes, it’s clear that narratives with a contact of native flavour are nonetheless the best solution to win Singaporean’s hearts.
Rounding out the checklist is an animated advert for Singtel’s GOMO Journey SIM, and a touching/inspirational look into checks by tuition and enrichment centre The Studying Hub. In case you have been curious, right here’s the leaderboard in full:
1. The Bucket by Apple
2. Merdeka Sayang by GovSingapore
three. What Occurs To My CPF Financial savings After I Flip 55? By CPF Board
four. Kinship by PUB
5. Rise With The Tide by Republic of Singapore Navy
6. GOMO Journey SIM by Singtel
7. Assessments by The Studying Hub
eight. Explaining Full Topic-Based mostly Banding by MOE
9. How To Return Your Tray with Marie Chongo by Public Hygiene Council
10. Hari Raya With #HafandHaf by GovSingapore
In the event you’ve acquired nothing to do on a Monday, the oldsters at Google Singapore have truly created a playlist containing all 10 adverts in a single handy location. We guess we all know what we’re watching on the practice tonight.
Header Picture Credit score: Public Hygiene Council